天然成分添加，使得“创新”与其他同类产品相比成为一种新型功能饮料。我们将天然茶叶成分添加到饮料当中，并创造了“闪电”形商标，作为能量和力量的象征。
商标选用红色则代表饮料呈现出水果的红色。图案里的细线条代表着“天然”，其他层次分明的粗线条先则代表着能量。
“破除”这个概念通常被诠释为“破裂”、“拉扯”以及“停滞”，将字母组合切分得以体现，由此，我们获得真正的创新商标图案。
简单、容易分辨是这个品牌所要传达的所有内容。（中国进出口网整理翻译）
新型饮料
“创新”是一种新型饮料，融合了冰茶的新鲜味道、水果口感以及提升身体和大脑的能量。
这一款饮料的营养成分是为了给那些生活充满能量、激情和积极向上的力量的人精心配制而成。
Brand
Break out is a new energy drink that differs from its competitors thanks to the presence of natural ingredients. Starting from the tea leaf, natural and main element of the product, we have a stylized lightning bolt, a symbol of energy and strength.
The choice of the colors bring the flavor of red fruits present in the drink. The graphic is composed of soft lines, which give idea of naturalness, and more marked lines that represent the concept of energy.
The concept of break, understood as a rupture, deadlift, pause…is represented by the stylization of the font in which we can see cuts creating a real logo type.
Very simple and recognizable is the full values is that the brand wants to communicate.
New
Break out is the new energy drink, combining the freshness of ice tea, the taste of fruit and the energy necessary to stimulate the body and mind.
A drink with a formula designed for people who lead an active lifestyle that is energetic, frenetic and positive.